Drive

 
Drive.jpg

Daniel Pink investigates what we believe about motivation and challenges much of those beliefs. While research shows a disconnect between motivation and rewards & punishments (what he calls carrots and sticks), business is still stuck in this outdated and ineffective model. He argues that our true motivation is intrinsic and stems from autonomy, mastery and purpose.  Drive upends traditional beliefs and helps leaders reframe how to motivate their teams.

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